Our Work
A pool of headline-making, world-touring, occasionally-edible work for brands that aren't afraid to make a noise.
Case study collections
KFC x TRC
A decade of viral KFC collaborations - Pickle Puffer Jacket, Scoff-ee edible cups, Crave lipstick and Stranger Things puzzle box.
ViewBombay Sapphire · Bosch · Toyota · McCain · PepsiEvents
Pop-ups, festivals and immersive activations for global brands.
ViewKFC · Aldi · Gregg's · BarbieApparel Case Studies
Viral, press-making apparel: the KFC Pickle Puffer Jacket, Aldi Cooler Coat, Gregg's Sausage Roll Clutch and Barbie Mariposa Butterfly Dress.
ViewKFC · IKEA · Bombay Sapphire · Bosch · PROPERF&B + Edible Products
Edible products, pop-up restaurants and food-led experiences - from KFC's edible cups to Bombay Sapphire's Grand Journey and a dine-off-the-floor restaurant.
Viewevian · PROPER · Pizza Hut · GrouponProducts
Limited-run products and objects built to make headlines - from luxury evian bottle bags to a hot-sauce candle.
ViewPinterest · Magnum · GlenfiddichCannes Case Studies
Our work at Cannes Lions and the Cannes Film Festival - Pinterest Beach, Magnum and the Glenfiddich Experimental Series.
ViewUber Eats x Disney+Delivered Experiences
Bespoke unboxing moments and miniature delivery worlds - including Ant-Man x Uber Eats for the Quantumania launch.
ViewAll case studies

KFC
KFC Pickle Puffer Jacket
A puffer jacket filled with gherkins and brine, made for the launch of KFC's Pickle Mania menu.

KFC
Edible "Scoff-ee" Cups
A fully edible (and globally viral) coffee cup, developed and produced for KFC and Seattle's Best Coffee.

KFC
Crave: Chicken Lipstick
A fully functioning lipstick made to taste exactly like KFC - and another viral hit.

KFC
Stranger Things x KFC Puzzle Box
An invite like no other - a custom-made puzzle box that recipients had to solve to find the location of the event.

KFC
Lickable Wrapping Paper
A festive press drop for KFC - limited-edition wrapping paper printed with edible, gravy-flavoured ink you could actually lick.
Toyota
CH-R Summer Escapade
The Robin Collective brought a mini holiday experience to families at multiple festivals.
Bosch
Floors: Pop-Up Restaurant With Bosch
To highlight the cleaning power of Bosch's latest vacuums we set up the world's first dine-off-the-floor restaurant.
Bombay Sapphire
Bombay Sapphire: The Grand Journey
An immersive theatrical dining and sipping experience, across multiple European capitals.
Pepsi Max
Pepsi Max Cherry Rooms
A secret world behind a hole in the wall of our pop-up Pepsi shop, where everything was Pepsi, including the rain.
Glenfiddich
Glenfiddich Experimental Series
Three years of full production and creative on the luxury whisky campaign, from New York to Shanghai.
Regent Street
Flavourscapes: Experimental Street Food Market For Regent Street
An experimental street food market on Regent Street - a multi-sensory food landscape produced by The Robin Collective.

Pinterest
Pinterest Beach at Cannes Lions
One of the most popular brand activations at Cannes Lions - a multi-sensory beachfront journey with 250+ personalised cocktails and our Ice Cream Synthesiser.

Magnum
Magnum at Cannes Film Festival
Two years designing luxury brand assets at Magnum's Cannes Film Festival villa - bespoke silk scarves, signage, a giant Magnum and mini edible logos.

McCain
McCain Sunday Best
A pop-up potato world featuring a 3m high gravy fountain.

Subway
Subway Skins: Jacket Potato Shapewear
Jacket potato-inspired shapewear launched during London Fashion Week.

Trainline
Trainline Re-Fresher Bag
An 80-litre roll-top laundry bag for students heading home by train.
Aldi Ireland
Aldi Cooler Coat
A wearable coat that doubles as an insulated cooler - significant press and social buzz on launch.

Gregg's
Gregg's Sausage Roll Clutch
High-fashion clutches made from real pastry - seen all over the world.

Universal / Mattel
Barbie Mariposa Butterfly Dress
A UV-reactive, butterfly-attracting gown unveiled at London Zoo's Butterfly Paradise.

Uber Eats x Disney+
Uber Eats × Disney+
Dozens of one-off Uber Eats restaurants across the UK, from cuisine made with tweezers to Hollywood-Welsh fusion.

evian
evian 200 Years Young - Bottle Bags
The limited-edition bottle bags we designed and produced for evian's 200th anniversary.

TOTM
TOTM: It's Time to Make Tampons Safe
A van, artwork and a lap of Parliament - the activation we produced for TOTM's campaign to make tampons safety-regulated.
PROPER
PROPER House Hot Sauce Candle
A fully edible candle that melts into a warm hot sauce dip, made for PROPER's sell-out TikTok drop.

Yves Saint Laurent
Yves Saint Laurent - Black Opium
Edible aroma machines and ice cream to let people taste the fragrance.

IKEA UK x Mother London
IKEA Turkey-Sized Meatball
A real, edible 4.5kg meatball the size of a turkey - IKEA's best-performing social campaign to date.

Starbucks UK
Starbucks The Autumn Charm
A handcrafted leather bag charm shaped like the Starbucks cup - a limited Instagram-only drop for autumn.

Even Realities
Even Realities: The Watchers
Hyper-real heads with CCTV cameras for eyes - a public installation in Soho calling for stricter rules on camera glasses.
